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Anyword JavaScript Snippet Setup Instructions (Website Targeted Messaging)

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1) Locate the JavaScript snippet for your Anyword project:

    • Log in to go.anyword.com and click on Website Targeted Messaging on the navigation bar.
    • After importing assets from your webpage and adding copy variations, click on Modify settings.
    • Follow the steps to set up your campaign settings - define the percentage of traffic and choose your conversion goal.
    • Scroll down to the "Setup on your site" section for the JavaScript code for your site.
    • Copy the full JavaScript snippet.

Note: The snippet cannot be served currently via Google Tag Manager

WTM_settings.png

2) Insert the JavaScript snippet on your website

If you’re using a Shopify website, please skip to step 3. 

Place it at the beginning of the <head> section, right after the <head> tag.

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3) Specific instructions for Shopify Web Admin 

  • Open your Shopify web admin3.png

  • Go to Sales Channels > Online St4.png
  • Actions > Edit Code

Select Layout > theme.liquid

Paste the script inside the top of the head (right after <head>) and click “Save”

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4) Verify the JavaScript snippet setup

    • Go back to your go.anyword.com campaign.

    • Click on the Verify setup button under the JavaScript snippet box

    • If the snippet was properly installed on your website, a Campaign is verified message will be displayed

    • The snippet is unique per URL domain. Once set up, you can configure as many Anyword campaigns as you want on the domain subpages.

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5) Setting up the Conversion Goal

You have 3 options for your conversion goal:

  • Destination URL - If your CTA redirects end user to a href URL 
  • Call to action button selection - You can select the CSS selector of the goal CTA button
  • Call our code when a user converts  - If none of the first two options answer your use case, you can add the following call into the JS function code: KW.send_click();

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Contact Us:

If you have any further questions, please free feel to reach out to our Anyword Support team.