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Anyword Javascript Snippet Setup Instructions

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1) Locate the Javascript snippet for your Anyword project:

    • Log in to go.anyword.com the open the Projects page.
    • Select Continuous Optimization Settings tab.
    • Follow the 'Campaign Setting' steps
    • On step 4 - 'Site Setup' the specific JavaScript for your site will appear
    • Copy the full JavaScript snippet.

Note: The snippet cannot be served currently via Google Tag Manager

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2) Insert the Javascript snippet on your website

If you’re using a shopify website, please skip to step 3. 

Place it at the beginning of the <head> section, right after the <head> tag.

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3) Specific instructions for Shopify Web Admin 

  • Open your Shopify web admin3.png

  • Go to Sales Channels > Online St4.png
  • Actions > Edit Code

Select Layout > theme.liquid

Paste the script inside the top of the head (right after <head>) and click “Save”

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4)Verify the Javascript snippet setup

    • Go back to go.anyword.com project

    • Click the Verify button under the Javascript snippet box

    • If the snippet was properly installed on your website, a Campaign is verified message will be displayed

    • The snippet is unique per url domain. Once set up, you can configure as many Anyword campaigns as you want on the domain subpages.

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5) Setting up the Conversion Goal

You have 3 options for conversion goal:

  • Destination URL - If your CTA redirects end user to a href URL 
  • Call to action button selection - You can select the CSS selector of the goal CTA button
  • Call our code when a user converts  - If none of the first two options answer your use case, you can add the following call into the JS function code: KW.send_click();

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If you have any further questions, please free feel to reach out to our Anyword Support team. 

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