You can now create different Target Audiences based on your copy’s intended audience. What does this mean for you? You can skip the guesswork and generate copy with your specific customer base in mind by defining your desired persona, age range, gender, and pain points. Our AI will then generate copy specifically geared toward the audience you’ve defined!
Access these audiences from any applicable document brief and from the Target Audiences tab in the sidebar (under Brand Voice) to help streamline and tailor your copy to your audience.
To create a Target Audience, please do the following:
1. Click on "Brand Voice" on the left
2. Click on "Target Audience"
3. Go to "Create New"
4. Choose the method you prefer to add your target audience.